These days, customers are spoilt for choice—whether they’re buying products or accessing services—their ability to shop around online makes it easy for them to find us, and our competitors! We…
The Power of Positive Praise
As parents and teachers we spend a lot of our time providing feedback, suggestions, guidance and comfort to the children around us. Our language, combined with our manner of communicating…
Brand RTO
“A strong, consistent brand, built up over time, is the best guarantee of future earnings.”* Steve Forbes once said that your brand is the single most important investment you can…
Networking 101 for Fitness Professionals
Even in an industry full of extroverts, many of us find it a challenge to talk to people we’ve never met. However, one thing I’ve learned over the last few…
What’s the Best Child Care Option for Your Family?
The cacophony coming out of Canberra regarding child care has been deafening of late – government funding for centre care, home care or both; paid parental leave; productivity commission outcomes…
Powerful Partnerships Deliver Healthy Client Benefits
PaySmart, TIMA & Create PT Wealth Is your martial arts or PT business considering using direct debit billing to collect your membership or class payments? If so, it’s the perfect…
Kickstart a Referral Campaign
Referral marketing is by far WAIMA’s most successful marketing tool—so if you only implement one new idea this year, let it be this one. If every one of your students…
Is There Value in Corporate Values?
For any business experiencing growing pains, the following question is certain to arise: Is there any benefit in defining company values? Looking at PaySmart’s own experience of growth, I believe…
Should Centres Have a Code of Conduct for Parents?
A Code of Conduct for Parents (CCP) is a hot topic amongst educators in childcare centres. The CCP sets out the manners, behaviour and conduct expected of parents in their…
‘Top Four’ Essential Skills for Future Leaders
The need for high quality leaders in all fields of endeavour remains an ongoing challenge. Research suggests that only 10 per cent of Australia’s schools are investing in their future…