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Tag: Association

For Purpose and Profit – Changing the Mindset

By Brendon Ward, CEO Australasian Society of Association Executives (AuSAE) Social sector, civil society, third sector, community sector, charities and not for profits.  There are many terms used to describe the types of organisations that provide the essential glue that binds society. While all of them have supporters and detractors, is it fair or justified to [...]

Association Strategy: Competition From Members

By Damian Mitsch, CEO, Australasian Podiatry Council #awkward! The moment an association member is told by their association it won’t promote their new business that competes with the association’s services. The response? #angry! I find this issue fascinating, and I’ve decided to take it on! I’ve often wondered why some members think the association should [...]