You Are What You Post

By Dennis Hosking,

I’ve said this many times, if you’re applying for jobs…

“Employers are checking out your social media presence (especially Facebook) before they bother calling your references.”

If you’re not locking down your social accounts, you need to be sure that what you post (and what others post about you) reflects the way you wish to be seen.

This post, for example, is not a good one to have publicly visible on your timeline when applying for jobs:

You are what you post - Dennis Hosking










Quite likely posted for laughs. However, in this instance, an employer was ‘on the fence’ about proceeding with an interview. This post did not reflect the type of person the employer wanted to have looking after her hard-earned clients (and this was not the only questionable post). The application process for this candidate ended here.

However, it cuts both ways…if this is how the candidate rolls, maybe the job was not a good fit after all, and in that case, no harm done.

Having said that, ALL fitness employers spend a lot of time, money and effort building up a client base. I suspect that if this is the way the candidate rolls, they’re most likely applying for jobs in the wrong industry.

Dennis HoskingDennis Hosking is the founder and Managing Director of, a recruiting service for Australia’s fitness industry. Launched in 2005, HealthyPeople is the first and only service to promote fitness candidates to employers. HealthyPeople also advertises more than 150 opportunities a month, boasts a database of more than 65,000 industry professionals and works with more than 800 fitness employers.