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Author: Damian Mitsch

Association Strategy: Competition From Members

By Damian Mitsch, CEO, Australasian Podiatry Council #awkward! The moment an association member is told by their association it won’t promote their new business that competes with the association’s services. The response? #angry! I find this issue fascinating, and I’ve decided to take it on! I’ve often wondered why some members think the association should [...]